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Brewers Are Betting on Vietnam to Drive Much-Needed Growth With more Europeans and Americans skipping the suds, the beer industry sees its future in developing countries.
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76 天前
2026-07-24 04:01:20 UTC
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76 天前
2026-07-24 04:01:20 UTC
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76 天前
2026-07-24 04:12:02 UTC
随着欧美消费者减少啤酒消费，全球啤酒行业正将增长希望寄托于越南等新兴市场。喜力自 1991 年进入越南以来已投资 10 亿美元，目前占据 43% 市场份额，其销量在 2025 年增长近 10%。
As health-conscious consumers in Europe and America cut back on beer, global brewers are betting on Vietnam for growth. Heineken, which has invested $1 billion since 1991, now holds 43% of the market there and saw its sales volume climb almost 10% in 2025.
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