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2026/03/25 04:5812 分钟前源站更新
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2026/03/25 04:5812 分钟前发布时间
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Unilever, Pepsi Tap Celebrities, Players During World Cup
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107 天前
2026-06-23 16:47:13 UTC
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107 天前
2026-06-23 16:47:13 UTC
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106 天前
2026-06-24 10:16:31 UTC
2026 年世界杯预计全球观众超 60 亿，吸引联合利华、百事等品牌加大投放，借助名人、球星、电视广告和社交媒体争夺注意力。赛事规模扩大和广告成本上升，也让营销执行更复杂。
The 2026 FIFA World Cup is drawing heavy ad spending from brands like Unilever and PepsiCo, which are using celebrities, soccer stars, TV and social media to reach a massive audience. But the bigger tournament also makes marketing more fragmented and expensive.
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